Art ★ Director
06.09.1994 / 10.03 AM  / O+
08303 ⸻ Amsterdam

Clients
  • ASICS
  • ESCAC
  • FC Barcelona
  • Glenfiddich
  • HOKA
  • i-D Spain
  • Johnnie Walker Blue
  • Marshall Amps
  • MANGO
  • METAL Magazine
  • Nike
  • Patta
  • Revolut
  • SIMONMILLER
  • Sprinter
  • SPUN
  • True Life Story
  • UGG

SFW

  • Wieden+Kennedy Amsterdam
  • Highsnobiety Berlin
  • DoubleYou  
  • i-D Spain
  • METAL Magazine
  • La Casa De Carlota Barcelona







    ASICS ☆ STUDIO HAGEL

    aw24 Neocurve

    ASICS’ prestige hardly needs introduction, but there’s a chance you don’t know HAGEL. Founded in 2015, HAGEL is famed in the industry for being one of the most forward-thinking sneaker customisers out there.  We visited their studio in Amsterdam to learn more and everything about their new collaboration sneaker made from grinded-up footwear, deadstock, and defective shoes – the new Asics Neocurve.

    Read
    2024

    ( STUDIO VISIT )




    ( TALENT CONTENT )

    styling the Neocurve
    with Marleen Ettema

    We commissioned styling content to Marleen Ettema, a recognised Amestardam-based stylist that presented the new ASICS Neocurve at the forefront of fashion and at the centre of city life.  


    HIGHSNOBIETY

    Account ManagerCYNTHIA MAVANGAPhotography & Video by DAVID NANA OPOKU ANSAHCreative ProducerSIMONE DEUTEL
    Creative DirectorEME PASCUALTalent ManagerHESSEL HEMSTRA Branded Content ManagerJUSTIN KENDALL